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Pearly Grey - Making it Happen in Callao Salvaje

Here we are in early May and Tenerife seems a little quiet at the moment. While many a Tenerife pundit sits back bemoaning the depressing effect that the combined effect of a weak euro, expensive flights, and an early easter have had on the Canary Islands in general, others are energetically using the lull to push for improvements in their area which will have a positive impact on their clients, on the resort and on the surrounding village.

We're talking about the village of Callao Salvaje where locals have felt for some time that the otherwise very active Adeje council lavishes less attention on their neighborhood than it does on surrounding towns and villages. One of the main businesses in the area is the Pearly Grey Ocean Club and its General Manager, Ryszard Majewski, Ricardo to his many friends, believes in taking a pro-active approach. "We have a lot of very happy regular clients, who think of Pearly Grey as their home from home, and we know we have a duty to provide the best for them. Feedback has always been important to us, that’s why we have a interactive website that includes a quarterly newsletter.”

Ricardo continues,"We got together with 4 other key hotels in the village and arranged a meeting with the mayor and the tourism councillor of Adeje. We presented 17 points that we feel need addressing, most are fairly minor, but long running complaints like road markings, signs off the main road to show which hotels are here etc. Together they can give a big boost to the pride that local people already feel in Callao Salvaje.”

The meeting could well mark a turning point in the development of Callao Salvaje as Ryszard relates. “ We were well received and got a positive reaction, we have been invited back for further meetings and our own group of 5 hotels are going to meet once a month to share ideas and keep the momentum going.”

Change is in the air, and the staff of Pearly Grey will make sure it is to the benefit of their clients. In the meantime around the pool, in the beauty salon, the bar and the restaurant, life goes on with a relaxed contentment.

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Pearly Grey - Making it Happen in Callao Salvaje